Advantages of Otdykh/Leisure are obvious:
- You take part in the biggest Russian autumn travel exhibition — more than 1 100 companies from 61 countries;
- direct contact with potential clients — exhibition is visited by more than 60 000 travel industry professionals, among them one can find heads of travel agencies, hotels, booking centers and other specialists;
- the most cost-effective way of promotion on travel market — participation costs are much lower than expenses for advertising in media; as a participant you can take use of the results of an extensive advertising campaign carried out by organizers in leading media (more than 200 publications in 57 periodicals, banners on 22 websites, invitation mailed according to the mailing list of 110 000 recipients, TV ads, outdoor, etc.)
Other features:
- increase in direct sales of services to travel agencies from Russia, CIS, Baltic states and other foreign countries;
- new business contacts and a chance to refresh existing ones;
- new services provided;
- getting familiar with new offers and work methods of rivals;
- maximum target audience coverage over a short period of time and in one place;
- participating in discussions with heads of the industry on finding solutions of vital problems and ways of development of Russian travel industry;
- strengthening company’s positions on the market, assisting the company in getting recognition and forming the «successful brand» image.
- That is why Otdykh/Leisure is the main travel industry event in autumn and the one that can’t be missed!
